Input data:
The site several months, before that there was only advertising traffic. But since the advertising traffic was expensive for the client, the client decided to engage in seo-promotion. The budget was very small, and the client was honestly told that high and fast results are not worth waiting for, but we were pleasantly surprised by the results. The work was done from 22.07 to 04.11.
What was done:
Niche and competitor analysis. Collecting semantics. Creation of meta-tags, micromarking. Writing texts in a category (there were none at all). Optimization of product cards. Connection of metrics. Analysis of visitor behavior and corresponding corrections in goods, blocks. Purchase of links. Mailings in social networks.
Results:
- Increase in organic traffic, clicks – 14 times, displays – 69.4 times!
- Appearance of the site by medium and high frequency queries in the top 30
- And even the low-frequency requests to the top 10
- The difference in traffic after the start of work and before it.
