Input data:
Very highly competitive niche, especially in the season. Local SEO. Exactly the work was done during this period and excellent results were achieved. Before the start of work there was information traffic, after, the prevalence – commercial. 01.04.2020 – Now (data as of 23.11.2020).
What was done:
Niche and competitor analysis. Collection of requests. Optimization of meta-tags, micromarking, texts, categories, product cards. Connection of metrics. Analysis of visitor behavior. Purchase of links and reviews in Google business. Purchase of references in social networks.
Results:
Increase in the total organic traffic: clicks – 2.8 times, displays – 1.75 times.
+15 to the average position of the site, and since the site is a very large and highly competitive niche, it is a very good result.
Increasing the number of orders in the process of work:
- The number of collected carts increased by 40.44% and the number of orders completed at the site increased by 98.57%.
- Increase the number of conversions to contacts to consult and make a large order.
